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Product Content Marketing Manager - CONTRACT - Hybrid in Maplewood, MN

June 5, 2026

Product Content Lead / Product Content Marketing Manager Location: Maplewood, MN (Hybrid/Onsite) Duration: Contract Hours: Full-Time <H5>Overview</H5> We are seeking an experienced Product Content Marketing professional to support the development and execution of strategic product content initiatives within a large, global, matrixed organization. This role will partner closely with cross-functional marketing, portfolio, demand generation, activation, technical service, and creative teams to develop and optimize compelling product content that supports customer engagement and drives business growth. The ideal candidate brings strong writing and project management expertise, experience supporting B2B product launches, and the ability to manage complex content initiatives from strategy through execution. Key Responsibilities Contribute to and execute the annual product content plan aligned to broader marketing objectives, ensuring projects are delivered on time and within budget. Collaborate with portfolio marketing, demand generation, activation teams, technical service teams, and additional stakeholders to develop and execute content marketing strategies that support the customer decision journey. Lead New Product Introduction (NPI) collateral and content development initiatives in partnership with internal and external creative agencies. Develop, optimize, and approve product grouping and Base-Variant content to support global product launches and distribution needs. Ensure global content is properly handed off to internal teams for website loading, linking, categorization, and distribution partner deployment. Support and influence Product Content Health metrics through cross-functional collaboration and optimization efforts. Maintain and optimize product content libraries to ensure content remains relevant, effective, and aligned to portfolio goals. Partner with global portfolio leads, area portfolio leads, and activation planners to ensure consistency and strategic alignment across markets. Lead complex, cross-functional projects across multiple teams and business functions. Create compelling product content for both internal and external audiences across multiple multimedia platforms. Support integrated marketing communications campaigns through scalable and engaging content development. Ensure all content aligns with brand standards and corporate identity guidelines. Collaborate closely with demand generation leaders and subject matter experts to ensure content aligns to campaign objectives and customer journey stages. Required Qualifications Bachelor's degree or higher from an accredited university. Minimum of 7 years of combined experience in digital marketing, product content marketing, or marketing communications with a strong digital focus. Proven experience working within a large, global, matrixed organization. Strong writing, editing, and communication skills. Exceptional attention to detail and organizational skills. Demonstrated ability to manage multiple projects and deadlines simultaneously. Strong project management and stakeholder management experience. Proactive, self-directed approach with a strong sense of ownership and accountability. Experience collaborating cross-functionally across marketing and business teams. Preferred Qualifications Experience supporting B2B product launches and New Product Introduction (NPI) initiatives. Background in content marketing, marketing automation, and customer journey mapping. Experience in project management, account management, or similar client-facing roles. Strong planning and organizational capabilities. Ability to think strategically while also executing tactically. Collaborative mindset with the ability to influence across teams and functions. "Get it done" mentality with a focus on driving results and meeting deadlines. Additional Information Location: Maplewood, MN Schedule: Hybrid/Onsite Number of Positions: 1 Industry experience in product marketing, content strategy, or integrated marketing communications strongly preferred.

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Common Interview Questions And Answers

1. HOW DO YOU PLAN YOUR DAY?

This is what this question poses: When do you focus and start working seriously? What are the hours you work optimally? Are you a night owl? A morning bird? Remote teams can be made up of people working on different shifts and around the world, so you won't necessarily be stuck in the 9-5 schedule if it's not for you...

2. HOW DO YOU USE THE DIFFERENT COMMUNICATION TOOLS IN DIFFERENT SITUATIONS?

When you're working on a remote team, there's no way to chat in the hallway between meetings or catch up on the latest project during an office carpool. Therefore, virtual communication will be absolutely essential to get your work done...

3. WHAT IS "WORKING REMOTE" REALLY FOR YOU?

Many people want to work remotely because of the flexibility it allows. You can work anywhere and at any time of the day...

4. WHAT DO YOU NEED IN YOUR PHYSICAL WORKSPACE TO SUCCEED IN YOUR WORK?

With this question, companies are looking to see what equipment they may need to provide you with and to verify how aware you are of what remote working could mean for you physically and logistically...

5. HOW DO YOU PROCESS INFORMATION?

Several years ago, I was working in a team to plan a big event. My supervisor made us all work as a team before the big day. One of our activities has been to find out how each of us processes information...

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Or you may receive even more specific questions, such as: What's on your calendar? Do you plan blocks of time to do certain types of work? Do you have an open calendar that everyone can see?...

7. HOW DO YOU ORGANIZE FILES, LINKS, AND TABS ON YOUR COMPUTER?

Just like your schedule, how you track files and other information is very important. After all, everything is digital!...

8. HOW TO PRIORITIZE WORK?

The day I watched Marie Forleo's film separating the important from the urgent, my life changed. Not all remote jobs start fast, but most of them are...

9. HOW DO YOU PREPARE FOR A MEETING AND PREPARE A MEETING? WHAT DO YOU SEE HAPPENING DURING THE MEETING?

Just as communication is essential when working remotely, so is organization. Because you won't have those opportunities in the elevator or a casual conversation in the lunchroom, you should take advantage of the little time you have in a video or phone conference...

10. HOW DO YOU USE TECHNOLOGY ON A DAILY BASIS, IN YOUR WORK AND FOR YOUR PLEASURE?

This is a great question because it shows your comfort level with technology, which is very important for a remote worker because you will be working with technology over time...