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Senior Media Planner - Political & Advocacy

May 23, 2026

WHO WE ARE Zeta Global (NYSE: ZETA) is the AI-Powered Marketing Cloud that leverages advanced artificial intelligence (AI) and trillions of consumer signals to make it easier for marketers to acquire, grow, and retain customers more efficiently. Through the Zeta Marketing Platform (ZMP), our vision is to make sophisticated marketing simple by unifying identity, intelligence, and omnichannel activation into a single platform – powered by one of the industry’s largest proprietary databases and AI. Our enterprise customers across multiple verticals are empowered to personalize experiences with consumers at an individual level across every channel, delivering better results for marketing programs. Zeta was founded in 2007 by David A. Steinberg and John Sculley and is headquartered in New York City with offices around the world. To learn more, go to <a href="https://www.zetaglobal.com">www.zetaglobal.com</a>. THE ROLE Join our Media Planning team and support our Political & Advocacy programmatic sales organization. As a Senior Media Planner, you’ll lead the development of strategic media plans and RFP/RFI responses, partnering closely with sales and cross-functional teams to deliver thoughtful, KPI-driven proposals. This role will support our Pollical & Advocacy vertical and must be comfortable working on both sides of the aisle. This role is designed for an experienced media planner who can translate client goals into clear, actionable recommendations and communicate confidently with internal stakeholders. You’ll play a meaningful role in driving revenue and shaping how we approach planning at a fast-growing digital advertising technology company. Candidates must be based in the Central Time Zone and able to work Central hours. WHAT YOU’LL DO <ul> <li>Lead the development of media plans and proposals that support new business and account growth</li> <li>Own the end-to-end planning process for RFPs and proactive proposals, ensuring accuracy, clarity, and on-time delivery</li> <li>Present media strategies and recommendations to sales teams and internal stakeholders; manage updates as campaign details evolve</li> <li>Guide campaign design across channels including display, video, social, email, streaming audio, and DOOH</li> <li>Translate campaign goals into specific audience, inventory, and targeting recommendations using internal and third-party data</li> <li>Act as a subject-matter expert on products, solutions, and media capabilities for sales and internal partners</li> <li>Collaborate closely with sales, analytics, and other teams to ensure alignment on goals, timelines, and deliverables</li> <li>Capture and share market and client feedback to inform planning approaches and product improvements</li> <li>Help build and maintain proposal templates, reference materials, and best practices</li> <li>Continuously improve proposal quality, workflows, and planning processes to increase efficiency and consistency</li> </ul> WHO YOU ARE <ul> <li>An experienced digital media planner who is comfortable making strategic recommendations tied to KPIs, budgets, and timelines</li> <li>Highly detail-oriented and accountable, with the ability to manage work independently and meet tight deadlines</li> <li>A clear, proactive communicator who keeps stakeholders aligned and informed</li> <li>Collaborative by nature and comfortable working cross-functionally with sales, analytics, strategy, and product teams</li> <li>Confident presenting ideas and recommendations and partnering closely with sales throughout the planning process</li> <li>Adaptable and comfortable navigating changing requirements without sacrificing quality</li> <li>Organized and effective at managing multiple priorities in a fast-paced environment</li> <li>Curious about advertising trends and motivated by using data and insights to drive better outcomes</li> </ul> WHAT YOU’LL NEED <ul> <li>Bachelor’s degree preferred (or equivalent experience)</li> <li>3–4 years of experience in digital media planning, strategy, or online advertising</li> <li>Strong understanding of digital ad metrics, analysis, and pricing models (CPM, CPC, CPA)</li> <li>Experience planning across multiple advertising categories and using data to inform recommendations</li> <li>Advanced working knowledge of Excel and PowerPoint</li> <li>Ability to work independently while contributing to a collaborative team environment</li> </ul> BONUS POINTS <ul> <li>Agency experience</li> <li>Political experience</li> </ul> BENEFITS & PERKS <ul> <li>Unlimited PTO</li> <li>Excellent medical, dental, and vision coverage</li> <li>Employee Equity</li> <li>Employee Discounts, Virtual Wellness Classes, and Pet Insurance And more!!</li> </ul> SALARY RANGE The salary range for this role is $70,000 - $85,000, depending on location and experience. PEOPLE & CULTURE AT ZETA Zeta considers applicants for employment without regard to, and does not discriminate on the basis of an individual’s sex, race, color, religion, age, disability, status as a veteran, or national or ethnic origin; nor does Zeta discriminate on the basis of sexual orientation, gender identity or expression. We’re committed to building a workplace culture of trust and belonging, so everyone feels invited to bring their whole selves to work. We provide a forum for employees to celebrate, support and advocate for one another. Learn more about our commitment to diversity, equity and inclusion here: <a id="menur45rm" class="fui-Link ___1q1shib f2hkw1w f3rmtva f1ewtqcl fyind8e f1k6fduh f1w7gpdv fk6fouc fjoy568 figsok6 f1s184ao f1mk8lai fnbmjn9 f1o700av f13mvf36 f1cmlufx f9n3di6 f1ids18y f1tx3yz7 f1deo86v f1eh06m1 f1iescvh fhgqx19 f1olyrje f1p93eir f1nev41a f1h8hb77 f1lqvz6u f10aw75t fsle3fq f17ae5zn" href="https://zetaglobal.com/blog/a-look-into-zetas-ergs/" target="_blank">https://zetaglobal.com/blog/a-look-into-zetas-ergs/</a> ZETA IN THE NEWS! <a href="https://zetaglobal.com/press/?cat=press-releases">https://zetaglobal.com/press/?cat=press-releases</a> #LI-MR1 #LI-Remote

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Common Interview Questions And Answers

1. HOW DO YOU PLAN YOUR DAY?

This is what this question poses: When do you focus and start working seriously? What are the hours you work optimally? Are you a night owl? A morning bird? Remote teams can be made up of people working on different shifts and around the world, so you won't necessarily be stuck in the 9-5 schedule if it's not for you...

2. HOW DO YOU USE THE DIFFERENT COMMUNICATION TOOLS IN DIFFERENT SITUATIONS?

When you're working on a remote team, there's no way to chat in the hallway between meetings or catch up on the latest project during an office carpool. Therefore, virtual communication will be absolutely essential to get your work done...

3. WHAT IS "WORKING REMOTE" REALLY FOR YOU?

Many people want to work remotely because of the flexibility it allows. You can work anywhere and at any time of the day...

4. WHAT DO YOU NEED IN YOUR PHYSICAL WORKSPACE TO SUCCEED IN YOUR WORK?

With this question, companies are looking to see what equipment they may need to provide you with and to verify how aware you are of what remote working could mean for you physically and logistically...

5. HOW DO YOU PROCESS INFORMATION?

Several years ago, I was working in a team to plan a big event. My supervisor made us all work as a team before the big day. One of our activities has been to find out how each of us processes information...

6. HOW DO YOU MANAGE THE CALENDAR AND THE PROGRAM? WHICH APPLICATIONS / SYSTEM DO YOU USE?

Or you may receive even more specific questions, such as: What's on your calendar? Do you plan blocks of time to do certain types of work? Do you have an open calendar that everyone can see?...

7. HOW DO YOU ORGANIZE FILES, LINKS, AND TABS ON YOUR COMPUTER?

Just like your schedule, how you track files and other information is very important. After all, everything is digital!...

8. HOW TO PRIORITIZE WORK?

The day I watched Marie Forleo's film separating the important from the urgent, my life changed. Not all remote jobs start fast, but most of them are...

9. HOW DO YOU PREPARE FOR A MEETING AND PREPARE A MEETING? WHAT DO YOU SEE HAPPENING DURING THE MEETING?

Just as communication is essential when working remotely, so is organization. Because you won't have those opportunities in the elevator or a casual conversation in the lunchroom, you should take advantage of the little time you have in a video or phone conference...

10. HOW DO YOU USE TECHNOLOGY ON A DAILY BASIS, IN YOUR WORK AND FOR YOUR PLEASURE?

This is a great question because it shows your comfort level with technology, which is very important for a remote worker because you will be working with technology over time...